By: Jim Williams – Senior Columnist for the Capital Spots Network
In a landmark move that redefines sports broadcasting, the NBA has inked an 11-year, $76 billion media rights deal with Disney (ABC/ESPN), NBCUniversal (NBC/Peacock), and Amazon (Prime Video), beginning with the 2025–26 season. This historic agreement marks the return of NBC to NBA coverage for the first time in over two decades and introduces streaming giants Peacock and Prime Video into the fold. ABC and ESPN retain their long-standing role, including exclusive rights to the Finals, while the NBA App will serve as a central hub directing fans to games across all platforms NBA.
The NBA on TNT Crews Stays In Atlanta But Is On ESPN
One of the most surprising and celebrated outcomes of the new deal is the migration of the beloved Atlanta-based “Inside the NBA” crew—Ernie Johnson, Kenny Smith, Charles Barkley, and Shaquille O’Neal—to ESPN. With Warner Bros. Discovery unable to match Amazon’s bid, Turner Sports lost its rights, ending a 40-year partnership. ESPN seized the opportunity, acquiring the entire studio team and promising to preserve the chemistry and irreverent charm that made the show a cultural phenomenon. The crew will now anchor ESPN’s primetime coverage, bringing their signature banter and insight to a new audience.
NBA Basketball On Every Night
Under the new broadcast schedule, fans will enjoy nationally televised games every night of the week:
- Monday: Prime Video will stream exclusive matchups.
- Tuesday: NBC returns with “Roundball Rock” and marquee games.
- Wednesday: ESPN features doubleheaders with the “Inside the NBA” crew.
- Thursday: Prime Video takes over with high-profile contests.
- Friday: ESPN continues its tradition of Friday night basketball.
- Saturday: Peacock offers exclusive weekend coverage.
- Sunday: ABC showcases top-tier games and maintains its hold on the NBA Finals.
Final Thought’s
For the first time in league history, every night of the week will feature a nationally broadcast NBA game, a testament to the sport’s growing global appeal and the league’s commitment to accessibility and innovation. With expanded reach across traditional and streaming platforms, fans are guaranteed more ways than ever to engage with the game they love.
